Acqua di Parma’s New Colonia Il Profumo

Acqua di Parma marks a bold new era with Colonia Il Profumo—a modern and intensified interpretation of the Maison’s first ever fragrance, the iconic Colonia, originally launched in 1916. This new fragrance blends over a century of tradition with contemporary elegance, capturing the sun-warmed vibrancy of Italy.

With a heightened concentration and the addition of ylang-ylang, Colonia Il Profumo offers a richer, more enduring fragrance that celebrates a timeless classic while embracing modernity.

The fragrance opens with lively citrus notes—Italian bergamot, grapefruit, blood orange, and petitgrain—elevated by the addition of ylang-ylang. This new ingredient adds depth and intensity, enhancing the fragrance’s character. Rosemary and orange leaves blend with ylang-ylang in the heart, creating a multi-layered aromatic experience. The ylang-ylang essence is carefully refined, selecting only the most vibrant elements to bring out new dimensions in the scent. The base is grounded by the earthy richness of vetiver oil and the depth of patchouli oil, with the patchouli precisely chosen to maintain and enhance the fragrance’s character.